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Basics of Search Engine Optimization: E-commerce strategy

Competing for the number one spot on Google’s search results is not easy. Having to keep up with over 500 algorithm changes a year is an arduous and tedious task. Even if you know the algorithm changes, being able to interpret how they will alter your SEO strategy is just as important. I have been [...]

How S#%t MY Dad Says Helps Explain Dips in Google Ranking & Traffic Decreases

It is not so much what you are doing right, but what you are doing wrong that can negatively affect your Google page rank and traffic. Follow these 30 steps to help improve your onsite rankings and to clean up the negative influences hurting your overall SEO efforts. Whenever my brothers and I would complain [...]

Google and Social Media – And they Said It Wouldn’t Last

Google Analytics. Check. Facebook. Check. Twitter. Check. All in one place? Check.  As of July 25th, Google has officially succumbed to social media analytics.  Not only is +1 button data built on the platform, but they’ve also released coding that better explains social data including action and behavior.  Coding for Facebook’s “Like” button and Twitter’s [...]