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5 Tips to Effective Facebook Ad Marketing

Facebook Ads have become a popular, cost-effective way to promote small businesses online. According to MerchantCircle, 22% of small businesses have used Facebook Ads, and 65% say they would use Facebook Ads again, citing ease and flexibility as the top reasons to run another campaign. However, much like Google PPC, Facebook Ads are not a [...]

Google and Social Media – And they Said It Wouldn’t Last

Google Analytics. Check. Facebook. Check. Twitter. Check. All in one place? Check.  As of July 25th, Google has officially succumbed to social media analytics.  Not only is +1 button data built on the platform, but they’ve also released coding that better explains social data including action and behavior.  Coding for Facebook’s “Like” button and Twitter’s [...]